lessons learned summary
CHAPTER 01 – INTRODUCTION TO THE WORLD OF RETAILING
The definition of retailing
What retailers do
The importance of retailing in our society
Career and entrepreneurial opportunities in retailing
Decisions that retail managers make
CHAPTER 02 – TYPES OF RETAILERS
Different types of retailers
How retailers differ in terms of how they meet the needs of their consumers
Trends shaping todayâ€s retailers
How services retailers differ from merchandise retailers
Types of ownership for retail firms
TEXTBOOK: Retailing Management, 10e with Connect Access by Levy, Weitz & Grewal. McGraw-Hill Publishing
You should discuss one or more of the key topics raised during the week that intrigued you, surprised you or had the most relevance to you. Please note that your summary shouldnâ€t be an outline or re-cap of the entire chapter contents – but instead should reflect more personal, in-depth thoughts about just a few of the key topics that resonated or connected with you the most. Please remember there is a 250-word minimum for this assignment.
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